VIRI in collaboration with OVOP Oita Japan to promote local specialties and market link for agricultural products.

General purpose of the project:

To promote the development and market expansion of local specialty products under the OCOP (One Commune One Product) program in Vietnam through international cooperation and capacity building.

Specific Objectives:

• To promote local specialties and enhance the visibility of OCOP products.
• To facilitate market linkages for agricultural and rural products at the national and international levels.
• To strengthen the capacity of local producers and cooperatives in product development, branding, and marketing.